There’s a new video app attracting thousands of new users with one powerful feature.
Zynn is the newest player in the social video sharing app world. It’s features and layout look nearly identical to rival video app, Tik Tok.
If you’re unfamiliar with platforms like Tik Tok, they’re used to create and share short videos of people singing or lip-syncing, dancing, performing funny routines, and, with the help of some clever editing, sleight-of-hand magic tricks.
Like Tik Tok, most of videos on Zynn are less than 10 seconds long. Videos are in fixed vertical positions unlike other platforms that force horizontal or square formatting.
Then why is Zynn currently among the top 10 free apps on both Google’s Play Store and Apple’s App Store?
Simple. Zynn is paying us to watch.
Read more at https://www.vindy.com/life/lifestyles/2020/06/new-video-app-zynn-pays-users-to-watch/ (may encounter paywall).
Dr. Adam C. Earnheardt is professor of communication studies the department of communication at Youngstown State University in Youngstown, OH, USA where he also directs the graduate program in professional communication. He researches and writes about communication and relationships, parenting and sports. He writes a weekly column for The Vindicator and Tribune-Chronicle newspapers on social media and society.