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Instagram just made it easier to start your own personal fundraising campaign.
If you’re the philanthropic type with a cause or passion project, or if you’re just raising money for personal needs, Instagram’s platform is the newest entry into the world of social media fundraising. It’s a busy time for online fundraising. According to a recent post on Instagram’s Newsroom, users have raised more than $65 million for COVID-19 and racial justice fundraisers globally on their platform and Facebook (Instagram’s parent company). In fact, from late-June to mid-July, donations on Instagram doubled in the U.S. “From people raising money to buy medical equipment for Black Lives Matter protesters, rebuilding black-owned small businesses affected by COVID-19 and funding educational resources related to racial justice, people are eager to mobilize around causes they care about,” Instagram noted in its Newsroom post. Read more at https://www.vindy.com/life/lifestyles/2020/08/instagram-introduces-online-donation-platform/ (may encounter paywall). Comments are closed.
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AuthorDr. Adam C. Earnheardt is special assistant to the provost and professor of communication in the department of communication at Youngstown State University in Youngstown, OH, USA where he also directs the graduate program in professional communication. He researches and writes on a variety of topics including communication technologies, relationships, and sports (with an emphasis on fandom). His work has appeared in Mahoning Matters as well as The Vindicator and Tribune-Chronicle newspapers. CategoriesArchives
July 2023
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